DEWAR’S® LAUNCHES NEW DEWAR’S BLENDED 12-YEAR-OLD SCOTCH WHISKEY

Double aging for smoothness in first fill bourbon casks takes DEWAR’S 12 Year Old Scotch Whiskey to the next level.

HAMILTON, Bermuda, September 26, 2022 /PRNewswire/ — DEWAR’S® Blended Scotch Whiskeythe most awarded blended Scotch whiskey in the world, unveiled the new DEWAR’S Blended Scotch Whiskey 12 Years Old. With a new look and feel, DEWAR’S 12 Year Old has been taken to the next level with a whiskey that balances complexity, flavor and smoothness.

Double-aging the whiskey in hand-selected first-fill American oak barrels for the first time created a markedly different experience for drinkers, with greater breadth and depth of flavor and a radically different mouthfeel. richer. The new whiskey builds on DEWAR’S famous house style of floral, honeyed Highland whiskey, with a hint of smoke.

Featuring up to 40 of Scotland finest single malt and grain whiskeys, the new liquid was created by DEWAR’S Master Blender, Stephanie Macleodwho was recently voted Master Blender of the Year for the fourth time by the International Whiskey Competition. Stephanie Macleod comments: “Curiosity has been the cornerstone of the DEWAR brand since John Devar created the first whiskey in 1846. And that sense of curiosity has carried over to how my teams and I craft our whiskeys today. It was natural to experiment and create a new element of the maturation process, which resulted in a distinctly different tasting experience.

“Having experienced the influence of cask types on flavor and texture over the past ten years, we knew the time was right to bring some of what we learned to our main line of whiskies. We wanted take DEWAR’S 12-Year- Old to the next level and bring the joys of quality Scotch whiskey to a new generation of drinkers. DEWAR’S whiskeys have a signature floral and honeyed style and we knew we could add a richer, more dimension complex through the use of first fill American whiskeys. Bourbon oak barrels.”

Macleod created a more complex whisky: an aroma of apple, ripe peaches and hints of lemon zest; followed by floral, spicy and fruity notes; with a robust finish of vanilla, butterscotch and a hint of smoke. The richer, smoother and more balanced mouthfeel complements the flavor notes, creating an experience that will delight new and existing whiskey drinkers.

Brian CoxVice President, DEWAR’S Scotch Whisky, North America commented : “The beauty of our Scotch Whiskey is its ability to deliver the breadth of flavor – as well as the depth of flavor – of the variety of single malts and grains we use to make it. This new expression of DEWAR’S 12 -Year-Old is the epitome of what a high quality, enjoyable and indulgent Scotch Whiskey can be.Reinventing and relaunching this whiskey has always been one thing: to delight whisk(e)y drinkers.Whether you are a connoisseur seeking discovering something new or simply looking to share and enjoy with friends and family, we are sure everyone will find something to savor and relish.”

All DEWAR’S whiskeys share one thing in common: they are double aged for smoothness, a DEWAR’S specific maturation process that was perfected by the original Master Blender, AJ Cameron. 2022 dots the 125e anniversary since AJ Cameron became the first Master Blender in 1897.

New DEWAR’S 12 Year Old Blended Scotch Whiskey comes in a new premium clear glass bottle with a modified base, label and case.

DEWAR’S 12 Year Old Scotch Whiskey is now available at liquor retailers nationwide with a PDSR of $29.99 for 750ml and can be pre-ordered at 12.dewars.com and purchased at all fine wine and spirits retailers, and online.

ENJOY RESPONSIBLY ©2022 DEWAR’S BLENDED SCOTCH WHISKEY 40% ALC. PER FLIGHT

IMPORTED BY JOHN DEWAR’S & SON COMPANY, CORAL GABLES, Florida

About DEWAR’S
Founded in 1846 by John DevarDEWAR’S has grown from a small liquor store to Scotland, to one of the world’s leading Scotch whiskey brands. Best known for his iconic DEWAR’S WHITE LABEL, he has expanded his family to create a portfolio of premium and super premium whiskeys including DEWAR’S 12-Year-Old, DEWAR’S 15-Year-Old, DEWAR’S 18-Year-Old, DEWAR’S Double Double Series, DEWAR’S Caribbean Smooth and the exclusive DEWAR’S 25. These whiskeys are crafted using DEWAR’S Oak Marriage Aging process, which involves returning the handcrafted blend to vintage oak barrels for further maturation. The result is a smoother taste with a long and lingering finish; a taste that wins medals and acclaim, making DEWAR’S the most awarded blended Scotch in the world. The DEWAR’S brand is part of the portfolio of Bacardi Limited, headquartered in Hamilton, Bermuda. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited.

About Bacardi Limited
Bacardi Limited, the world’s largest privately held spirits company, produces and markets internationally recognized spirits and wines. The Bacardi brand portfolio includes more than 200 brands and labels, including BACARDÍ® rum, GRAY GOOSE® vodka, PATRÓN® tequila, DEWAR’S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, MARTINI® vermouth and sparkling wines, CAZA-DORES® 100% blue agave tequila and other leading and emerging brands, including WILLIAM LAW-SON’S® Scotch whisky, ST-GERMAIN® elderflower liqueur and ERISTOFF® vodka.

Founded over 158 years ago, in santiago de cuba on February 4, 1862, the Bacardi family business currently employs nearly 7,000 people, operates more than 20 production sites, including bottling, distillation and manufacturing sites in 11 countries, and sells its brands in more than 170 countries. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited. Visit www.bacardilimited.com or follow @BacardiLimited.

PR contact: [email protected]

SOURCE DEWAR

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