According to the latest report from the IMARC group, entitled “Market for non-alcoholic beverages in Africa: Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2021-2026,” the non-alcoholic drinks market in africa has exhibited a moderate growth rate in the period 2015-2020, the market is expected to continue its moderate growth over the next five years.
Non-alcoholic beverages are beverages that consist primarily of fruit juices, sports drinks, bottled water, carbonated drinks, and ready-to-drink beverages. These drinks are either non-alcoholic or made up of less than 0.5% by volume of alcohol. Their consumption generally helps hydrate the body while boosting metabolism, improving digestion, and improving cardiovascular health.
Like the novel coronavirus (COVID-19) the crisis is taking hold of the world, we are constantly monitoring changes in the markets, as well as the industrial behavior of consumers around the world and our estimates on the latest trends and market forecasts are made after taking into account the impact of this pandemic.
African soft drink market trends:
The market in Africa is mainly driven by the growing preference of the masses for ready-to-drink drinks. With rapid urbanization, fast-paced mass-led lifestyles, and increasing levels of per capita income, sales of soft drinks have increased dramatically. Additionally, the growing health awareness among individuals has led to the growing demand for healthy soft drinks in the region. Apart from this, many manufacturers are also bringing innovative product variants to the market which are characterized by similar color, taste and texture to alcoholic beverages with the aim of meeting the demands of consumers. The launch of variants based on organic and natural ingredients is also contributing to the growth of the market.
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Africa Soft Drinks Market Analysis and Segmentation 2021-2026:
The competitive landscape of the market has been studied in the report along with the detailed profiles of the major players operating in the market.
AG Barr plc, Al Ahram Beverages Company SAE (Heineken NV), Coca-Cola Peninsula Beverages (Pty) Ltd, Faragalla Group, Juhayna Food Industries SAE, Kingsley Beverages (Pty) Ltd, NestlÃ© SA, PepsiCo Inc, Pioneer Food Group Limited, Red Bull GmbH, The Beverage Company, The Kraft Heinz Company, Tiger Brands Limited and Twizza (Pty) Ltd.
The report has segmented the market on the basis of region, product type, category, packaging type, distribution channel, and end user.
Breakdown by product type:
- Soft drinks
- Non-carbonated drinks
- Fruit and Vegetable Juices
- Functional drinks
- RTD tea and coffee
- Bottled water
Breakdown by category:
Breakdown by type of packaging:
Breakdown by distribution channel:
- Supermarkets and hypermarkets
- Convenience Stores
- Specialty stores
- Online stores
Breakdown by end user:
Breakdown by country:
- South Africa
- Ivory Coast
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Highlights of the report:
- Market performance (2015-2020)
- Market Outlook (2021-2026)
- Porter’s Five Forces Analysis
- Market drivers and success factors
- SWOT analysis
- Value chain
- Complete mapping of the competitive landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as part of the customization.
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