Sustainable wine – why it’s better for you, the planet and the economy

Durability – we hear it everywhere…and now that’s what you should be looking for in your next glass of wine too. Wine cellar explains why it’s not only a delicious choice, but also an important one.

Sustainable wine takes into account the following questions:

  1. People: How are workers compensated and supported? Does the production process have a positive or negative impact on the community?
  2. Planet: How are grapes grown? Particular attention is paid to soil health, pesticide use, land regeneration and packaging,
  3. Prosperity: What are the economic prospects for the area? Is it organized in such a way as to ensure a long-term future?

South Africa sets the standard for sustainable winemaking practices worldwide, with two-thirds of Fairtrade wine produced globally coming from South Africa. Additionally, 60% of the country’s wine producers are IPW certified (they voluntarily meet environmental sustainability standards in grape growing and wine making). Choosing to meet these standards is a no-brainer when considering the following benefits of a sustainable cellar:

  • A healthy vineyard requires fewer interventions to produce good wine.
  • Established organic vineyards are more drought tolerant and therefore require less water.
  • The absence of chemicals is much better for the human body, as well as for the immediate environment and biodiversity in general.

What better way to celebrate World Environmental Health Day on September 22 than with a glass of sustainable wine? Let’s toast to making better wine choices for yourself and the environment… well done.

About Michael Brafford

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